Award Winning Hot Tools Tourmaline Ionic Lite Professional Dryer reduces drying time up to 50%. Pro-moisture system with Tourmaline and Ionic Nano Technologies transforms dryer's airflow into a hydrating spa treatment for hair. Tourmaline - converts heat into penetrating far-infrared energy, drying the cortex (interior) without over-drying the cuticle (exterior). Also helps cleanse hair of odors and impurities. Direct ION Technology - leaves the cuticle silky, shiny, softer, less frizzy by breaking water into smaller, easier-to-absorb droplets. Also dries faster.